Product category guide
Skincare Ads: Turn Your Product Photos Into Social Ads
To make skincare ads, start from a clean photo of your jar, tube or bottle and place it in a calm, believable scene: stone, water, soft daylight, or the ingredients your label actually lists. Lahjty (لهجتي) does this from one product photo, keeps the label and packaging as printed, and writes the caption in your customers' Arabic dialect.
Skincare buyers read claims closely, so keep the ad to what the product really says and let the photo and the scene do the persuading.
First 3 ad images freeNo card needed
Written byShadi Al MilhemFounder of Lahjty
Updated
Example ads made from one product photo
These are fictional products from Lahjty's own library of ad styles. Each ad was made from one photo of its product. They show what the styles look like, not results from customers.
NADA CREAM
Saudi ArabicInstagram feed post, 4:5Example caption:
بشرتك تستاهل ترطيب يريحها. NADA CREAM خفيف ويناسب روتينك اليومي، اطلبيه الحين.
In English: Your skin deserves moisture that soothes it. NADA CREAM is light and fits your daily routine. Order it now.
NADA SERUM
Emirati ArabicInstagram feed post, 4:5Example caption:
تبين بشرة منتعشة من الصبح؟ NADA SERUM خفيف ووايد منعش على البشرة. اطلبيه اليوم.
In English: Want fresh-feeling skin from the morning? NADA SERUM is light and really refreshing on the skin. Order it today.
NADA SERUM
Egyptian ArabicInstagram feed post, 4:5Example caption:
عايزة روتين بسيط ومريح؟ NADA SERUM خفيف أوي ومش تقيل على البشرة. اطلبيه دلوقتي.
In English: Want a simple, easy routine? NADA SERUM is really light and doesn't feel heavy on the skin. Order it now.
NADA SERUM
Levantine ArabicInstagram feed post, 4:5Example caption:
بدك سيروم خفيف لروتين الصبح؟ NADA SERUM ناعم كتير على البشرة. اطلبيه هلّق.
In English: Want a light serum for your morning routine? NADA SERUM feels really gentle on the skin. Order it now.
How to make a skincare ad
Start from a clean pack photo
Photograph the full pack with the label facing the camera, on a plain background and without glare across the text, or import it from your store.
Choose a scene that fits the product
Water and glass for hydrating products, stone and dried flowers for natural care, a pale pedestal for a clean luxury look, ingredient icons for a product with a clear formula.
Use your label's ingredients
In Sets, ingredient styles use only what your product page lists. In the composer you type ingredients yourself, so copy them from the label.
Write to the person who uses it
Say in the brief who the ad speaks to. Arabic dialects change the verb for a woman, as the examples show, and Lahjty follows your brief.
Check the label at full size
Lahjty compares every new ad with your photo, but very small print can render soft, so read it yourself before posting.
Scenes that sell skincare
Skincare ads work when the buyer can picture the product in their routine. Water ripples and glass suggest hydration, stone and dried flowers suggest natural care, a pale pedestal suggests a clean luxury product, and ingredient icons around the jar explain what is inside. Lahjty offers these styles and builds them around your real packaging.
Claims: say what the label says
Keep claims to what your label and approvals support. Avoid words that promise to treat or cure, before-and-after results you cannot show with real photos, and numbers you have not measured. Health and cosmetic claims are restricted by ad platforms and regulators in many markets, so check the rules where you sell.
Dialect and address
Many skincare ads speak to women, and each dialect addresses her in its own way, as the four captions above show. Lahjty writes in Saudi, Emirati, Egyptian, Levantine or Iraqi Arabic, Fus'ha or English, and keeps the product's name exactly as printed. For a Gulf audience, Saudi or Emirati wording usually reads more naturally than a formal caption.
Check before you post
- The pack, lid and label match your photo.
- Ingredients in the ad appear on your label.
- No promise to treat or cure, and no invented results.
- The caption addresses the right person in the right dialect.
- Fine print on the label is readable at full size.
Questions sellers ask
Can Lahjty show the ingredients of my cream or serum?
Yes. Ingredient styles place them around the product as real ingredients or simple icons. In Sets they come only from your product page; in the composer you type them, so copy them from your label.
Will the ad keep my label exactly?
When you work from a saved product, the label, logo and packaging text stay as printed, and every new ad is compared with your photo before it is saved. Fine print can render soft, so read it at full size.
Can I make before-and-after skincare ads?
Only with real photos of real results and the approvals your market requires. A generated face or skin change is not evidence, so do not use one as proof of what your product does.
Which dialect works for skincare ads?
The dialect of the buyers you target. Saudi and Emirati suit Gulf buyers, Egyptian suits Egypt and Levantine suits Jordan and Lebanon. Use the feminine form when your buyers are women.
What happens if an ad comes out wrong?
Every new ad image is read back before it is saved: the printed text is compared with your words and the product with your photo. If something is still wrong after one redraw, the image is not saved and its credits return to your balance.